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Legendary investor Warren Buffett, the founder and CEO of Berkshire Hathaway, shared his best business advice with a group of small business owners. Speaking at the 20th Graduation of Goldman Sachs’ 10,000 Small Businesses at LaGuardia Community College, Buffett told the graduates: “Tomorrow morning when you look in the mirror after you’ve gotten up, just write — or just put it in lipstick or whatever you want — ‘delight my customer’ not ‘satisfy my customer.’ ‘Delight my customer.’”
It’s a simple three-word mission.